{"version":"https://jsonfeed.org/version/1","title":"TideBeam Labs","home_page_url":"https://tidebeamlabs.com","description":"TideBeam Labs","author":{"name":"TideBeam Labs"},"items":[{"id":"https://tidebeamlabs.com/blog/f/signs-your-b2b-saas-needs-a-fractional-demand-gen-consultant-not","html_content":"<img src=\"https://img1.wsimg.com/isteam/ip/c7cc277d-a224-4f1e-bbc5-1951362db15a/fte-vs-fractional-consultant-hero-v2.png\"/><p>Pipeline is flat. Your martech stack feels like a graveyard of half-used tools. Leadership wants ABM, but nobody owns it. Sound familiar?</p>","url":"https://tidebeamlabs.com/blog/f/signs-your-b2b-saas-needs-a-fractional-demand-gen-consultant-not","title":"Signs Your B2B SaaS Needs a Fractional Demand Gen Consultant (Not","summary":"Pipeline is flat. Your martech stack feels like a graveyard of half-used tools. Leadership wants ABM, but nobody owns it. Sound familiar?","date_modified":"2026-06-15T12:45:00Z"},{"id":"https://tidebeamlabs.com/blog/f/what-if-everyone-is-right-about-ai","html_content":"<img src=\"https://img1.wsimg.com/isteam/ip/c7cc277d-a224-4f1e-bbc5-1951362db15a/hero_ai_article.png\"/><p>A few years ago, I would have laughed at that question. Now I am not so sure.</p>","url":"https://tidebeamlabs.com/blog/f/what-if-everyone-is-right-about-ai","title":"What If Everyone Is Right About AI?","summary":"A few years ago, I would have laughed at that question. Now I am not so sure.","date_modified":"2026-06-10T12:30:00Z"},{"id":"https://tidebeamlabs.com/blog/f/the-enterprise-abm-playbook-how-to-build-programs-that-drive-pip","html_content":"<img src=\"https://img1.wsimg.com/isteam/ip/c7cc277d-a224-4f1e-bbc5-1951362db15a/abm-hero-image.png\"/><p>If an ABM program fails, it's usually for one reason: they generate activity instead of pipeline.</p>","url":"https://tidebeamlabs.com/blog/f/the-enterprise-abm-playbook-how-to-build-programs-that-drive-pip","title":"The Enterprise ABM Playbook: How to Build Programs That Drive Pip","summary":"If an ABM program fails, it's usually for one reason: they generate activity instead of pipeline.","date_modified":"2026-06-02T12:00:00Z"},{"id":"https://tidebeamlabs.com/blog/f/how-to-align-marketing-and-sales-on-what-qualified-actually-mea","html_content":"<img src=\"https://img1.wsimg.com/isteam/ip/c7cc277d-a224-4f1e-bbc5-1951362db15a/IMG_8355.png\"/><p>There’s a conflict as old as the modern revenue team. Sales says marketing isn't delivering quality leads. Marketing says sales isn't working for them. Both teams retreat into their own metrics, leadership calls another ...</p>","url":"https://tidebeamlabs.com/blog/f/how-to-align-marketing-and-sales-on-what-qualified-actually-mea","title":"How to Align Marketing and Sales on What \"Qualified\" Actually Mea","summary":"There’s a conflict as old as the modern revenue team. Sales says marketing isn't delivering quality leads. Marketing says sales isn't working for them. Both teams retreat into their own metrics, leadership calls another ...","date_modified":"2026-06-01T12:30:00Z"}]}